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Hoolest's Purpose: Innovation for Calm & Well-being | Our Impact – Hoolest Inc.
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Driven by Purpose

Dedicated to Excellence.

Science-backed wellness tools that calm anxiety, empowering you to live confidently.

"At Hoolest, we're more than just creators of innovative wellness technology. We are a values-driven company committed to fostering genuine well-being, and empowering individuals to live their fullest lives. Discover the heart behind what we do.

Guiding Values

Empowering Potential

Each person is endowed by their Creator with inherent value and remarkable resilience. Our tools are designed to help you quickly regain calm, overcome panic, anxiety and confidently pursue the fulfilling life you're meant to live.

Restorative Innovation

We engineer precise, practical solutions that don’t just offer temporary relief but genuinely restore balance and clarity. Our goal: tools that meaningfully calm the mind and empower you to thrive.

Dedication to Support

Each person’s journey matters deeply to us. Driven by genuine care, we’re committed to serving with integrity and compassion, supporting you every step towards lasting strength and calm.

Principled Excellence

Quality and integrity guide every aspect of our work. From rigorous research and thoughtful design to attentive customer support, we aim for practical solutions built responsibly, reliably, and ethically.

Where we began

From Panic to Purpose

As a once emerging collegiate golf prospect, committed to one of the top golf programs in the country, Nick Hool faced debilitating performance anxiety that traditional methods couldn’t resolve. His dreams of a professional golf career stalled under overwhelming pressure, driving him to seek genuine, lasting solutions. Determined to find relief, Nick pursued a Ph.D. in biomedical engineering, merging rigorous science with his personal experience to create Hoolest’s revolutionary pocket-sized vagus nerve stimulators.


From day one, Nick’s mission was clear: provide high-achieving individuals with instant calm, free from drugs or complicated techniques. His journey is deeply personal, guided by faith and a commitment to integrity, aiming to see others genuinely excel using the technology he and his team develop.


At Hoolest, every product we create is designed with real people in mind—helping them overcome panic, reclaim their lives and thrive. It’s proof of what's possible when genuine compassion meets innovative science.

Team & Culture

We’re a tight-knit team of engineers, clinicians, and designers deeply dedicated to improving lives. Every interaction, from product design to customer care, reflects our shared commitment to quality and genuine empathy. Every product we build is one we'd proudly recommend to our own family.


When you interact with Hoolest, you'll find a team that listens carefully, responds thoughtfully, and cares deeply. Because to us, helping you overcome isn't just business—it's personal.

From the Frontline to Full Strength

How Hoolest & Recharge Room Help Heroes Thrive.

We believe those who dedicate their lives to serving others deserve the best in well-being technology. That's why Hoolest proudly partners with Recharge Room, a vital program from the Positive Impact Alliance. Our VeRelief technology is integrated into their on-site wellness sanctuaries, providing first responders a direct path to alleviate stress, accelerate recovery, and find a powerful reset.


This isn't just about managing trauma; it's about empowering these extraordinary individuals to thrive, equipping them with the resilience to excel in their critical roles and live fulfilling lives. It’s our commitment to ensuring our heroes have the support they need and deserve.

91% of first responders reported feeling significantly less stress after using our VeRelief technology—empowering them to continue serving at their best.

Person wearing headphones and futuristic glasses, side profile, red lighting.

Vagus Nerve Stimulation

The Hoolest Pro headphones provide bilateral vagus nerve stimulation paired with audio to interrupt the fight-or-flight response and promote a rapid sense of calm.

Infrared sauna

Infrared saunas offer benefits like stress relief, muscle recovery, detoxification, weight loss, and improved heart health.

Cold plunge

Cold plunges—also known as ice baths—can reduce muscle soreness, boost circulation, strengthen your immune system, lower stress, and elevate your mood.

Red light therapy

Stimulates deep tissue health while reducing pain and inflammation.

Real Lives

Real Impact

Technology is only as good as the lives it touches. We are continuously inspired by the stories of individuals who have discovered a new sense of peace and empowerment with Hoolest. Here are a few of their journeys

Discover how Hoolest can support your journey to calm

Commitment to Excellence

Integrity and effectiveness guide everything we do at Hoolest. Each product is thoroughly researched and carefully tested, backed by our straightforward 60-day risk-free trial. Your trust is everything—our promise is clear: meaningful solutions to help you reclaim calm and embrace life fully.

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